BrandOne is the brainchild of a bunch of cousins. It’s the result of long conversations, growing job-dissatisfactions, the need for creative fulfilment, and our love classy things, especially clothes.
What started out as an enthusiastic discussion in an overnight train a few months ago, has today turned into this site.
However, the site is not an end. It’s only a means.
It's a means to realise our dream of making simple, elegant tee-shirts; to show that even clothes can have a character, that they can represent who you are on the inside - and all this without the need to be gaudy or loud.
We can be quiet, and yet effective. That’s the definition of minimalism.
Over time, we want to expand into other fractions of the apparel industry. For now, we hope you enjoy our puns, sarcasm, wit, and a desolately wicked sense of humour.